Wednesday, May 11, 2011

Born to Work! In Levi's

So Evan and I were talking about our class last week. I was telling him about how I thought that the group who came up with the recycling your jeans concept had an excellent idea! I loved it! I thought that everybody in our class came up with really great ideas for the Levi's campaign last week.

Also, we were thinking about how we mentioned we would provide a special event for people to go to for the Levi's campaign, and it would feature live music. We said Men at Work would be there to play music, but I also thought of another idea which I shared with Evan. We could have had Bruce Springsteen show up in his old Levi's and sing some great tunes for the "Secret Show." He would also be wearing a white t-shirt as well AND have a handkerchief, payin' tribute to the great Born in the U.S.A. album and album art he released! People would think that Men at Work would be the opening act but really, they would be in for a big surprise! Fun, fun.


3 comments:

  1. Yes, great ideas. One more idea my group had is to have something like a fashion show for Levi's jeans except that it will be open for general public, not so fancy and expensive but open for many. Models don't have to be very popular, so that could save money and general public would get so much out of it and love how down to earth Levi's could be

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  2. At the secret show they should have pizza, who doesn't love pizza :)

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  3. Great idea about the concert! I would love to see that.

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